DUK THE HIGHS.
DUK THE LOWS.
JUST DUK 1T!
Earlier in the year I was approached by Diabetes Scotland, they were looking for an upgrade on some marketing material for a group they run called JUST DUK 1T.
JUST DUK 1T is a social group for young adults between the ages of 16 - 25 who suffer from type 1 diabetes. They have their own online presence via a website and social media and regularly hold events for the group members, giving them the opportunity to receive help or support if needed and to make friends with other people who suffer from type 1 diabetes.
The name, brand & website for this group was formed and created by the group itself and they had already made marketing material in the past but they felt they needed something more official and eye-catching to raise awareness of their cause and support group.
I was asked to design a general information poster for JUST DUK 1T along with a poster solely for the Facebook group. These were to be distributed to health centres and other facilities along with information cards and identification cards to be given out to type 1 sufferers. I was also asked to translate the printed material into new social media for Facebook & Twitter.
Overall the project was a success and I thoroughly enjoyed working alongside the youngsters and organisers of JUST DUK 1T.